Fractional CMO

and Interim Head of Digital

for B2B SMEs serious about growth

Providing high calibre digital marketing support with flex to ambitious B2B SMEs

Why work with me?

  • 15+ years multidisciplinary experience in strategic and hands-on digital marketing, across a wide range of industries.

  • Experienced fractional CMO and Head of Digital to tech startups and SME scaleups.

  • Level 6 CIM qualified.

  • Experienced advisor to powerhouse entrepreneurs and FTSE 100 Boards on the topics of strategic marketing, digital marketing, SEO and social media.

  • Spearheaded multiple digital transformation and large scale, complex web development projects throughout my career.

  • Experienced people manager and leader of diverse, cross-functional teams, including web development teams, marketing and IT departments and external agencies, driving collaboration and delivering measurable business results.

Book a call

Instantly plug senior digital marketing expertise into your business, without the overheads or long-term commitment of a full-time hire.

My fractional packages are perfect for SMEs who already have someone internally responsible for marketing, but need senior-level guidance to boost effectiveness and results.

Fractional Digital Marketing Packages

Essentials

Expert digital marketing advice when you need it, affordable support every month.

  • A plug-and-play Head of Digital for your business, without the cost or HR hassle of hiring in-house.

  • Dedicated access to consultancy and expert advice across the full digital marketing mix - SEO, PPC, social, web development, email marketing, digital PR, and more.

    • 2 strategic advisory calls each month

    • Email support for quick queries, feedback, and guidance between scheduled calls

    • Experienced second opinion on external agency work, helping you maximise value from digital, creative, or web agency relationships

    • Expert advice for quick decisions and troubleshooting

  • From £800 per month

Let's talk

Growth

Strategic momentum and smarter digital marketing for scaling SMEs

  • This package builds on the solid foundations of the Essential tier with deeper strategic input, regular performance insight, and closer collaboration. It’s designed to help your in-house marketer move faster and smarter, with senior support every step of the way.

  • Everything in Essential, PLUS:

    • Strategic planning and creative concepts support (help planning new initiatives or campaigns)

    • Monthly analytics and insights report

    • Priority response and extended advisory support

    • Access to custom tools and templates (planning frameworks, briefing templates, checklists)

  • From £1200 per month

Let's talk

  • Liz is an outstanding Consulting Marketing Director. Hire her immediately.

    Rebecca Fitzgerald, CEO, StrawberrySocial

  • Her technical knowledge and digital marketing expertise was invaluable and she was a pleasure to work with. Highly recommended.

    Nicholas Wright, COO, Daappa

  • Liz embodies that rare combination of strategic marketing knowledge with hands-on digital expertise.

    Daryll Middleton, Co-Founder, Teacheroo